Exhibitor spotlight - MoistTech Corp

John headshotCeramics Expo caught up with John Fordham, Director at MoistTech Corp to give us the inside look at MoistTech Corp plans for the future. 

John’s history in the ceramics industry began in the late 1970s with the development of the NIR (near-infrared) online moisture sensor. This technology has opened many doors into ceramics product quality control by measuring the moisture content instantly online with great accuracy. Several generations of sensors have allowed for John to visit many of the industry leaders and help them monitor product quality. 


Which customer or market demands were the biggest drivers of your company’s growth during the past three years? 

The ceramics industry has a great need for the MoistTech IR3000 and our experience. Improving product quality, cutting costs and controlling the process have been very big drivers. 


Do you anticipate that those demands will continue to be your biggest growth drivers for the next three years, or are you anticipating new trends? 

We do anticipate continued demand for these features. Of course, trends will transform as the industry changes and the market increases.


What are your areas of R&D focus, and what timeline do you anticipate for bringing your next new products to market? Can you tell us anything about those products? 

Our current R&D focus is to improve our technology using the latest available energy sources, and increase our measurement capabilities. We are considered the industry leader and will continue our efforts to stay ahead of the current customer requests. 


What is your company’s approach to strategic partnerships or joint ventures, and what kinds of partnerships are you most open to exploring? 

MoistTech holds a considerable number of partnerships in the industry. We consider these partnerships to be key to keeping up with the market. We are always open to any partnership in product development and improving quality control. 


What products will you be featuring at the show this year and what response are you expecting? 

MoistTech will be featuring our flagship IR3000 and 3000 Series online NIR moisture sensors. We expect continued interest and growth in our application installations. 


Why are you exhibiting and what connections do you hope to make there? 

MoistTech will be exhibiting this year to help educate the industry on the importance of moisture control/monitoring. We are excited to provide a cost-effective solution that can help the ceramics industry.

MoistTech Corp will exhibit at Ceramics Expo 2018 on Booth 331.